Tonealix scores every piece of content across 9 brand dimensions — so you always know where you stand before it goes out the door.
Content teams produce hundreds of pieces a month. Without a way to measure voice consistency, small drifts compound into a brand that no longer sounds like itself.
Every writer has their own voice. Without a shared standard, your brand voice becomes whoever wrote last.
Subjective editorial reviews don't scale. "That doesn't sound like us" isn't an actionable note.
Your competitors are constantly publishing. You have no way to benchmark your voice against theirs at scale.
Not a vague brand score — nine precisely-defined dimensions with calibrated weights, so you know exactly what to fix and how much it matters.
How well content reflects your mission, values, and established brand voice.
25% weightAre you using the words your brand owns? Domain vocabulary coverage and term fidelity.
20% weightThe distinct character behind the writing — wit, warmth, authority, approachability.
15% weightHow direct, scannable, and immediately understandable the writing is for your audience.
15% weightRegister and tone — from casual conversational to precise professional language.
8% weightThe level of sophistication and domain expertise demonstrated in the content.
5% weightThe affective charge — inspiring, urgent, calm, empowering — and its alignment with intent.
5% weightSentence complexity calibrated to your audience — not too simple, never impenetrable.
4% weightHow effectively content hooks, holds attention, and drives the reader to act.
3% weightFrom single documents to company-wide baselines and competitive intelligence — the full picture in one place.
Build a corpus of your best on-brand content. Tonealix learns what "good" looks like for your company, then measures every new document against it.
Track competitor content alongside your own. See how their brand voice compares across all 9 dimensions and benchmark against industry averages.
Every analysis comes with specific, actionable recommendations — not just scores. Exactly what to change and exactly why it matters for your brand.
No integrations required. Paste text, upload a file, or import from a URL — Tonealix handles the rest.
Paste text directly, upload a document, or pull from a URL. Blog posts, product pages, emails, social copy — any written content works.
Claude analyzes your content across all 9 dimensions, produces an A–F grade, a composite 0–100 score, and dimension breakdowns with evidence quotes.
Build your baseline. Monitor drift over time. Track competitor positioning. Your brand voice becomes something you can measure — and defend.
No ambiguous percentages. Every result maps to a familiar A–F grade with a clear, actionable meaning — so the whole team knows what to do next.
Thresholds were validated against professionally-written, on-brand content — not arbitrary percentiles.
Publish-ready. Strong brand alignment across all dimensions.
Minor polish only. Solid voice with small gaps.
Alignment gaps present. Targeted revision recommended.
Significant misalignment. Needs substantial rework.
Major rework needed. Voice severely off-brand.
We ship improvements every week. Here's what's changed.
Upload your first document and get a full 9-dimension brand score in under a minute.